Case Study - Predictable inbound leads for an Arizona design-build firm

Kingdom Kode rebuilt Regen Design Build’s website and lead system to reduce acquisition costs, automate follow-up, and scale qualified inbound demand.

Client
Regen Design Build
Year
Service
Web development, SEO, Heffl automation, CMS, CRO

Overview

Regen Design Build is an Arizona-based design-build firm specializing in custom homes, architectural design, interior planning, and regenerative building practices.

They had strong referral momentum, but lead flow was inconsistent, follow-up was manual, and marketing ROI was hard to track. Regen needed a digital foundation that generated qualified leads and automated the first-touch workflow.

What we did

  • Frontend (Next.js)
  • Tailwind CSS
  • SEO-first architecture
  • Heffl automation
  • Custom CMS
  • CRO

Solution (under 10 weeks)

  • Built a Next.js + Tailwind website (Core Web Vitals 95+) designed around conversion-focused CTAs.
  • Implemented an SEO-first site structure and expanded content targeting high-intent local searches.
  • Shipped multi-step intake forms to qualify leads instantly.
  • Connected intake + follow-up workflows through Heffl (personalized email/SMS automation).
  • Delivered a custom CMS so the team can publish and update without developer bottlenecks.
  • Ran CRO improvements (heatmaps, hero tests, trust elements).

Kingdom Kode didn’t just build us a website — they built us a lead-generation machine that runs itself. We used to spend thousands every month on ads that barely moved the needle. Now the site alone brings in more qualified projects than our entire previous marketing budget, and my team actually gets to focus on design and building instead of playing phone tag. Best investment we’ve made — it paid for itself in under 4 months.

Mark Hernandez
Founder & Principal, Regen Design Build

Results (12 months post-launch)

Monthly organic traffic
+383%
Monthly inbound leads (avg)
+410%
Cost per qualified lead
−79%
Avg time to schedule consult
<24h

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Our offices

  • Phoenix
    101 North First Avenue
    Suite 2325 #1375, Phoenix, AZ 85003